Feeds to Follow: Eva Chen
It’s no surprise that Eva Chen’s Instagram page would be rife with fashion inspiration, given that she is the Director of Fashion Partnerships for the app itself. Chen has had a prolific career: originally a pre-med student at Johns Hopkins, she went on to work for magazines like Harper’s Bazaar and Teen Vogue, eventually becoming the editor-of-chief for Lucky before transitioning to her role at Instagram. She has also written four children’s books, including Juno Valentine and the Magical Shoes.
As one might expect, Chen’s Instagram is best known for her fashion content. Followers especially love her series of work OOTDs in the form of mirror selfies taken in front of a giant mirror at Instagram’s headquarters. These photos are often taken using a pose Chen has dubbed the baby giraffe pose, intended to make one’s legs look longer. In addition to her work outfits, Chen is also known for the ensembles she wears to major fashion events such as New York Fashion Week and the Met Gala, as well as the casual outfits she wears on outings around New York with her children.
Chen’s two young children, Ren and Tao, are a major part of her instagram. 5-year-old Ren has become a fashion influencer in her own right, having been named one of Elle’s “5 Under 5 to Watch” in 2017. Ren is best known for her use of bold patterns, funky accessories, and unconventional mixing and matching of clothes.
Perhaps what is most appealing about Chen’s content is how diverse it is. In addition to fashion and family, she also posts detailed advice on various subjects, ranging from career advice to fruit selection to getting the most value out of a buffet. She also utilizes her platform to speak up about social issues, such as environmental justice. No matter what kind of content she is posting, Chen’s Instagram is always genuine and full of humor, making her a compelling and personal influencer. Chen is especially unique in that given her role at Instagram, she is able to fully utilize the app’s various features to create as engaging of a social media presence as possible.
Follow Eva Chen (@evachen212) on Instagram to see more posts like these!
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